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Why Small Businesses Should Be Using Google My Business

Why Small Businesses Should Be Using Google My Business

Google My Business is a tool that offers a variety of ways for small, local businesses to establish their online presence. Read on to learn more about the benefits of using Google My Business, including some of the new features introduced over the past year. What is...

The Power Of Email Marketing Today

The Power Of Email Marketing Today

  Do you know that email marketing is actually one of the most powerful tools in a small business owner's arsenal? It has been proven to be more effective than social media and even direct mail. Yet, despite this knowledge, many businesses are hesitant to invest...

SEO vs. PPC – Which Is Better For Your Small Business?

SEO vs. PPC – Which Is Better For Your Small Business?

Many digital marketing professionals are constantly debating the best way to drive traffic to their clients' websites. Some believe that SEO (Search Engine Optimization) is the most effective, while others swear by PPC ( Pay-Per-Click) advertising. Both marketing...

Top 5 Trends in Digital Marketing for 2021

Top 5 Trends in Digital Marketing for 2021

  With the current Covid-19 pandemic still affecting many states, many businesses have opted to sell their products and services online. And for a business to thrive in the new normal and the future, incorporating up-to-date digital marketing strategies is...

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