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SEO vs. PPC – Which Is Better For Your Small Business?

SEO vs. PPC – Which Is Better For Your Small Business?

Many digital marketing professionals are constantly debating the best way to drive traffic to their clients' websites. Some believe that SEO (Search Engine Optimization) is the most effective, while others swear by PPC ( Pay-Per-Click) advertising. Both marketing...

Top 5 Trends in Digital Marketing for 2021

Top 5 Trends in Digital Marketing for 2021

  With the current Covid-19 pandemic still affecting many states, many businesses have opted to sell their products and services online. And for a business to thrive in the new normal and the future, incorporating up-to-date digital marketing strategies is...

8 Simple Local SEO Strategies To Boost Your Website Ranking

8 Simple Local SEO Strategies To Boost Your Website Ranking

Local SEO is a tricky business. Google doesn't say too much about what they want from local websites, but there are some basics that you can follow to boost your rankings in the search engine. This article will discuss 8 simple strategies for boosting your local...

Self-Employment – 3 Ways to Avoid Working For Others

Self-Employment – 3 Ways to Avoid Working For Others

Photo by Brooke Lark on Unsplash Working for yourself is sure to be high on the list of things you want to accomplish in life. The benefits of self-employment are endless when it comes to working for yourself. One of these involves not reporting to another person all...

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